Client background
Samelane is a modern LMS (Learning Management System) tool based on AI (Artificial Intelligence) solutions, thanks to which large corporations can train and control knowledge in their teams around the world. The solutions offered by the Samelane platform are used by both polish companies (Grupa Azoty) and international giants (Comcast).

Task
Implementation of a branding project and a website.

Deliverables in detail:

• logo design,
• brand book,
• iconography,
• graphic theme,
• animations and renders,
• functional and graphic design of the website,
• site implementation.

Foundations
The omnipresent minimalism, very subtle design with clear associations with modern technologies used by the platform. The main color was to be the strongest element of the project.