One of the oldest haberdashery shops in Wrocław. Family business undergoes
a generation shift. In 2019 the shop became known as “Ładna” (i.e. pretty) since it was an ever-present part of Ładna street.
Complex branding project.
Deliverables in detail:
- claim & content copywriting
- logo design & identity system
- custom icon design
- photo production by ITS Production House
- webpage design and implementation
The visual identity system was inspired by signboard lettering of the bygone age.